Bill Sherman

Director of Product

Bill Sherman serves as the Director of Product for MAP, and he joined MAP in January of 2018 to develop and launch a series of digital offerings to serve the needs of today’s clients, who must grow talent and drive accountability in a fast-moving business environment.

Bill has personally felt both the joys and heartbreaks in the business lifecycle. He’s been an entrepreneur, and he has led teams that specialized in solution-based organizational transformation. He’s a creative, enthusiastic leader, transforming MAP’s proven, effective content into new, state-of-the-art formats.

With over twenty years of experience, Bill creates systems that help good ideas take root and spread quickly across organizations. He’s served as a senior consultant to entrepreneurial CEOs leading small and mid-cap companies, as well as business leaders running multi-billion-dollar operations within publicly held companies. Bill’s work has given him a wide view of many sectors, including: retail, professional services firms; manufacturing; consumer packaged-goods; and financial services.

Grateful for the opportunities he's experienced, Bill has a passion for helping people reach their full potential. He volunteers as a mentor; coaches entrepreneurs and startups; and supports children fighting serious illnesses. He's an avid runner, always looking toward the next horizon in business and beyond.




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